John Lewis Christmas Advert Shows Search for Perfect Gift - Video

The John Lewis Christmas advert is a British institution, and 2022's offering is no different.

Entitled The Beginner, it tells the story of a young boy who learns to skateboard in order to impress a girl next door.

The ad has been praised for its heartwarming message and beautiful cinematography, and it's sure to get you in the Christmas spirit.

First airing in 2007, the ads have become known for their emotional storytelling and stunning visuals.

They have also been a huge commercial success, helping to boost John Lewis's sales in the run-up to Christmas.

The ad tells the story of a young boy who learns to skateboard in order to impress a girl next door.

The ad is narrated by the boy's father, who explains that his son "wanted to be like her, so he started to skate."

Many people have taken to social media to praise the ad, with some saying it's the best John Lewis Christmas advert yet.

The ad has also been praised for its positive message about inclusion and diversity.

With its heartwarming message and beautiful cinematography, the John Lewis Christmas advert is sure to get you in the festive spirit.

So make sure you watch it and get ready for the most wonderful time of the year.